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The Application of Visual Elements in the Exhibition Design of Guangzhou Folk Museum—A Case Study of Cantonese Opera Art Museum

Sudan Zhan1, Yifei Li1, Guozhi Luo2,*

1Guangzhou Huashang College, Guangzhou, 511300, Guangdong, China.

2Visual Communication Design, College of Education and Arts, Guangzhou Huashang Vocational College, Guangzhou, Guangdong, China.

*Corresponding author: Guozhi Luo

Published: September 20,2022 How to cite this paper

Abstract

With the continuous improvement of the living standard of the Chinese people, they gradually have a higher demand for cultural life. Therefore, cultural institutions such as cultural centers, libraries, exhibition halls and museums urgently need to improve their construction level. In this process, the design of the exhibition hall is no longer limited to the construction of buildings, but also needs to adjust the exhibition mode, display content and space design of the exhibition hall, so as to improve the level and effectiveness of the exhibition and improve the audience's viewing experience. Guangzhou is a developed area in China, which cultural venues have a high level of construction and design awareness. At the same time, Guangfu culture is relatively intact in Guangzhou, and the people pay more attention to the protection of folk traditions. Therefore, it is a more appropriate choice to take the exhibition hall in Guangzhou as an example. Taking Guangzhou Cantonese Opera Art Museum as a case study, this paper explores the application of visual elements in the exhibition design of the museum from the perspectives of space modeling, color matching and dynamic images, so as to provide an effective reference sample for the same type of Folk Museum.

KEYWORDS: Folklore Museum, Museum of Cantonese Opera Art, Visual Elements, Display Design

References

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Wang Chao. (2015). The humanized display design of the main exhibition hall of the Guangdong Opera Art Museum (master's thesis, South China University of Technology). https://kns.cnki.net/KCMS/detail/detail.aspx?dbname=CMFD201601&filename =1015989701.nhMa Jiayi, Research on the characteristics of architectural decoration language of the Cantonese Opera Art Museum [D]. South China University of technology, 2017.

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How to cite this paper

Sudan Zhan, Yifei Li, Guozhi Luo. The Application of Visual Elements in the Exhibition Design of Guangzhou Folk Museum—A Case Study of Cantonese Opera Art Museum. OAJRC Social Science, 2022, 3(2), 137-140.


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